Text emails feel safe. But they also feel lazy. A plain text email in 2024 is basically the dating profile that says: “Hi. I like walks. I am nice. Please respond.” Zero personality. Zero effort. Probably copied and pasted from…
I used to think sales was about being flawless. Boy, was I wrong. Back in my early days, I was selling direct mail ads in a local magazine. I’d memorized my mentor’s pitch word for word. This guy was a…
I once spent an entire spring day in Tacoma, Washington, recording and deleting 300 videos. Why? Because I thought perfection would sell. Spoiler alert: It doesn’t. That day, I learned a lesson worth more than any sales script or AI-generated…
Picture this: You’re sitting in a dark theater, popcorn in hand, completely absorbed in the story unfolding on screen. Suddenly, you realize – this is exactly how your sales prospects should feel. Welcome to the world where Hollywood magic meets…
Remember the last time you were stuck in a DMV line? That soul-crushing mix of boredom, frustration, and feeling like just another number? Well, congratulations. If you’re still relying on traditional sales follow-up, that’s exactly how your prospects feel. But…