Ancira Nissan’s journey to get a video message into the hands of every lead and what that did to their conversions. The challenge Ancira Nissan is the kind of dealership with processes on top of processes. Before we even approached them, they were already well on their way to following…
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What happened when this dealership added video to their digital retailing strategy? While video email is making waves in the automotive industry, personalization is hard to come by. Even though the stats scream that consumers want and expect video to…
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Auto dealers are facing a variety of unique challenges in 2017. One of the biggest challenges they face is learning how to effectively train their sales teams to improve the customer experience, engage with customers on a personal level and…
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Salespeople typically get a bad reputation for being untrustworthy. The odds are against you, but gaining your customer’s trust is crucial to your sales. It’s time to beat the odds. via GIPHY In a…
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If including video on a page can increase customer conversion by 80%, it’s probably time to start giving video more of a priority at your dealership. More and more marketing professionals are saying that…
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No matter how great the discounts at your dealership may be, if you come across to customers as the Severus Snape of salespeople, you’ll have a difficult time making any sales. How we present ourselves has a larger impact on…
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